World War Z is one of the most anticipated — and most dreaded — movies of the summer. The long-in-the-works adaptation has seen its fair share of ups and downs with production delays, re-writes, and re-shoots, but it appears director Marc Forster and producer Brad Pitt might have salvaged World War Z from being a complete fiasco. Now that we’re about a month away from the film’s release, Paramount Pictures has continued their marketing campaign for the zombie film with an important public service announcement.
The World War Z PSA is called “The Crisis Zero” and features Michael Kim, former director of the Global Health Agency. While the PSA is clever and in keeping with the idea of a pandemic outbreak, if the world really was being consumed by fast-moving zombies, when would anyone have the time to make, or pay attention to, a public service announcement?
Based on the best-selling novel from author Max Brooks, World War Z will feature a race against time to stop a zombie pandemic that threatens to end all of humanity. Gerry Lane (Brad Pitt), a U.N. employee, must strive to bring an end to the outbreak, while also trying to keep his family safe.
World War Z also features Mireille Enos, James Badge Dale, Eric West, Bryan Cranston, David Morse, and Matthew Fox, while Matthew Michael Carnahan (State of Play, The Kingdom) wrote the film’s screenplay.
World War Z will hit theaters everywhere on June 21st, in 3D and IMAX. Paramount Pictures also released a series of viral (no pun intended) videos that are part of The Crisis Zero marketing campaign. The videos feature incidents caught on camera during the zombie apocalypse.