Assassin’s Creed Is Celebrating Its 15-Year Anniversary In A Bizarre Way

By Jason Collins | Published

assassin's creed

Despite delivering bad news to most of its fandom, Ubisoft also delivered some good news recently. The company is celebrating 15 years of Assassin’s Creed this year, and besides revealing what the future of the franchise holds, the company also released a drink inspired by the franchise. That’s right, Assassin’s Creed has its own whiskey brand that helps make the great entries in the franchise even better and those less great more bearable.

As reported by Destructoid, Antheum Studios partnered up with Tennessee Legend distillery and Ubisoft to release an Assassin’s Creed 15th Anniversary Straight Bourbon Whiskey — a 4-year-old straight bourbon whiskey that features the flavors of rye spice, wheat character, and hints of cherry, vanilla, and oak. A bottle of Assassin’s Creed 15th Anniversary Straight Bourbon Whiskey will cost approx. $70, and it will begin shipping out sometime in early September this year. Unfortunately, it won’t be included in any of the franchise’s Complete Editions.

But that’s not all; how can you have an Assassin’s Creed celebration with only one kind of drink? Well, you can’t; that’s why Anthem Studios also plans the release of Assassin’s Creed IV Black Flag rum (entirely appropriate) and an Assassin’s Creed Valhalla vodka sometime in September as well. Ubisoft is surely breaking ice regarding the franchise’s 15th anniversary — other gaming companies usually issue massive discounts, free giveaways, or something along those lines to show their gratitude for years-long love and support.

But not the French gaming giant, which aims to get us drunk and possibly exploit our alcohol-impaired decision-making to generate more profit. All jokes aside, this is a genius business move since the company already has 15-years-worth of marketing efforts on their newly released alcoholic beverage, and the potential for expansion into a new market is massive. Ubisoft can release an Assassin’s Creed II wine, Odyssey fruit juice, and Unity absinthe. The potential is truly limitless.

As for their most recent release, Assassin’s Creed Valhalla recently received its free Forgotten Saga DLC, which is a new roguelike game mode launched alongside the game’s 1.6.0 update. It follows Odin into Niflheim on his quest to face off against Hel, the Norse goddess of death. Like all other roguelike releases, Forgotten Saga will push players into progression without dying, with each subsequent attempt retaining some of the skills and upgrades unlocked prior to their in-game death.

The future of the franchise remains veiled in mystery, but Ubisoft did announce a special Assassin’s Creed event where it will reveal the franchise’s next mainline entry. Rumors suggest that the company is developing two new entries, one of which is a short Assassin’s Creed Valhalla spin-off called Assassin’s Creed Rift, and another one codenamed Project Red, which will supposedly take place in Asia — quite neat; we still haven’t had a ninja-inspired AC game.

Our previous reports have suggested that the newest installment might bear the name Infinity, but it was recently reported that it’s actually the platform wherein new games would be released, including the aforementioned projects.