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The World’s End Begins Virtual Pub Crawl And Plans Comic-Con Scavenger Hunt

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first postWhile the release of Star Trek Into Darkness earlier this year was an important film for science fiction fans (regardless of those fans’ enjoyment factor), I think the most anticipated movie of the year for geeks in general is Edgar Wright’s The World’s End, the third entry in the Three Flavours Cornettos Trilogy. With the decent-but-disappointing taste of Paul now washed from our mouths, we can get ready to watch Nick Frost and Simon Pegg reteam to face more aliens, albeit in an entirely different scenario.

And entirely different scenarios are what these guys are all about, right down to their promotions. Just the other day, the film began its 12-day virtual pub crawl, in which different popular film blogs will each host one of the film’s exclusive posters promoting the pub locations showcased in the film. I’ll admit that printing these posters out and putting them up on the walls in my dining room won’t in any way give me a connection with the film that just watching it wouldn’t give me, but $300 worth of frames isn’t going to buy itself. You can follow the poster releases on the film’s Facebook page, where you’ll find ComingSoon, JoBlo, ScreenCrush, and Crave have already put their posters out there. The one up top is for The First Post, and you can find the next three below.

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Edgar Wright’s Genius And Small Town Living Are On Display In Two New The World’s End Features

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In roughly a month and a half, the conclusion of Simon Pegg and Edgar Wright‘s Three Flavours Cornetto trilogy (also known as Blood and Ice Cream trilogy), The World’s End, opens in theaters across the U.S. With Shaun of the Dead in 2004, and again with Hot Fuzz in 2007, Pegg and Wright created a series of films that works within genre types to entertain audiences across the globe. The World’s End should be no different.

After starting in the late 90s with the British TV series Spaced, Wright has come a long way as a craftsman, developing into one of the best comedic directors working today. Yahoo! UK has released this new featurette highlighting Wright’s day-to-day professional habits while working on a film.

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The World’s End UK TV Spot Highlights The Conclusion Of The Three Flavours Cornetto Trilogy

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Simon Pegg and Edgar Wright’s The World’s End is, at least for me, one of the most highly anticipated movies of the summer. The third and final installment in the “Three Flavours Cornetto (Blood and Ice Cream)” trilogy is positioned to have the biggest cult following of any summer movie this year. Edgar Wright fans are crazy when it comes to the British director’s newest films, and The World’s End is no different from >Scott Pilgrim vs. The World, Hot Fuzz, Shaun of the Dead, and Spaced, in terms of excitement. Although the film opens a month earlier in the U.K., Edgar Wright fans in the States can get a look at the science fiction film’s newest TV spot above.

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The World’s End Featurette Highlights The Entire Three Flavours Cornetto Trilogy

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Simon Pegg and Edgar Wright’s The World’s End is the third and final movie in the Three Flavours Cornetto (Blood and Ice Cream) trilogy, a series of post-modern genre films that started in 2004 with the horror zombie comedy Shaun of the Dead. That was followed up in 2007 with the action/buddy cop comedy Hot Fuzz. Now The World’s End is set to skewer science fiction and wrap up the trilogy with killer cyborgs and plenty of beer.

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The World’s End Trailer Plays Up The Trilogy

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Later this summer, The World’s End will bring to a close the much-loved “Cornetto Trilogy” from co-conspirators Edgar Wright, Simon Pegg, and Nick Frost. This fact is played up in the film’s latest trailer, which also features plenty of new footage to gawk at. The film opens in the U.S. on August 23.

In their previous efforts, Wright and company have sent up both zombie movies with Shaun of the Dead, and high-octane police acitoners with Hot Fuzz. This time around, they’re setting their sights on the sci-fi side of things. When five old, estranged friends — Pegg, Frost, Paddy Considine, Eddie Marsan, and Martin Freeman — get together in their home town to complete an epic pub crawl, things are not quite like they remember them. As in there are crazy, blue-eyed, possibly alien, possibly robot things all over the streets. Usually it’s just a new strip mall.

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The World’s End Character Posters

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The World's EndEdgar Wright’s The World’s End is one of the most anticipated movies of the summer. The third and final installment of the Three Flavours Cornetto (Blood and Ice Cream) trilogy is almost nine years in the making, beginning with the release of the zombie comedy Shaun of the Dead in 2004. Universal recently released a set of new character posters from the film, featuring the film’s stars and some of the bars they’ll pass through during their epic pub-crawl to The World’s End.