The World’s End UK TV Spot Highlights The Conclusion Of The Three Flavours Cornetto Trilogy

By Rudie Obias | Published

This article is more than 2 years old

Simon Pegg and Edgar Wright’s The World’s End is, at least for me, one of the most highly anticipated movies of the summer. The third and final installment in the “Three Flavours Cornetto (Blood and Ice Cream)” trilogy is positioned to have the biggest cult following of any summer movie this year. Edgar Wright fans are crazy when it comes to the British director’s newest films, and The World’s End is no different from >Scott Pilgrim vs. The World, Hot Fuzz, Shaun of the Dead, and Spaced, in terms of excitement. Although the film opens a month earlier in the U.K., Edgar Wright fans in the States can get a look at the science fiction film’s newest TV spot above.

Universal is really playing up the Three Flavours Cornetto trilogy angle with The World’s End. It seems like this would be a good way to get the non-initiated interested in the trilogy’s conclusion, and maybe get them curious about the other movies in the film series. A few days ago, IGN put together a very in-depth video about the trilogy’s origins and how The World’s End fits into it. It’s not often you see a trilogy that doesn’t extend a story’s narrative, but rather its themes and genre tropes.

Edgar Wright described The World’s End as a “social science fiction” film, which falls in line with the themes of the “Cornetto Trilogy” as a whole. Each film in the series belongs to a different film genre, with Shaun of the Dead in the horror genre, and Hot Fuzz in the buddy-cop action genre, while The World’s End plays heavily on the alien invasion genre.

The World’s End centers on Gary King (Simon Pegg), a 40-year-old slacker who refuses to grow up. After 20 years, King brings his childhood friends back together to re-create an epic pub-crawl of their youth, the Golden Mile. Little do they know that the fate of their small countryside township will rest in their hands. It seems as if killer robots that plan to destroy the township and all of its residents have invaded their hometown. Only Gary and his friends can save the day…and finish the pub-crawl. The World’s End will also feature Martin Freeman, Rosamund Pike, Eddie Marsan, David Bradley, and Paddy Considine.

Simon Pegg and Edgar Wright wrote the film, while Edgar Wright directed it. Simon Pegg also described the film as being “a much bigger proposition than the other two films.” Are you excited yet?!

The World’s End will hit theaters everywhere in the U.S. on August 23, and in the U.K. on July 19. Watch The World’s End theatrical trailer below: