The giant monsters in Guillermo del Toro’s upcoming sci-fi flick Pacific Rim, called Kaiju, are bad news. You can tell because these warning signs had to be made in order to, well, warn you about impending Kaiju attacks. Considering the ferocity of the image on the sign, and the size of that beak/claw thing, by the time you see the sign, you may be out of luck.
This image is the latest in the viral marketing onslaught for Pacific Rim, and if you need such a thing, it comes with this translation: “KAIJU WARNING: Seismic activity around The Breach. Prepare for battle.” In the film, the Kaiju come from deep beneath the ocean, through a portal between our dimension and one apparently full of massive, rampaging creatures.
I do really enjoy the fact that they use the phrase “prepare for battle.” Such a calm warning for the fight of your life. In order to combat the monster scourge, people have developed giant combat mechs called Jaegers. Piloted by a pair of human operators, these droids stand as tall as skyscrapers, and give the Kaiju a definite run for their money.
Despite the introduction of the Jaegers into the equation, humanity still faces a losing battle. They’re a nice stopgap, to be sure, but eventually the entire human race is going to be overrun. Just when things appear the darkest, two unlikely heroes—a washed-up pilot (Charlie Hunnam) and an untested rookie (Rinko Kikuchi)—step up, and, in an out-of-date machine, may be the last hope for survival.
Pacific Rim also stars Idris Elba, Ron Perlman, Charlie Day, and Clifton Collins Jr, and it punches its way into theaters on July 12th.