With the success of The Avengers this past summer, the race to 3D up-conversion is here to stay. That may be good news for fans of the technology, but it’s not so exciting if you’re a director who wants your film to remain firmly in two dimensions. Such is the case with Guillermo del Toro’s Pacific Rim. Although the film doesn’t come out for another year, Warner Bros. is convinced a 3D up-conversion will bring in a bigger audience, despite del Toro’s opposition to the new technology.
It’s no surprise that Warner Bros. found the idea of up-converting Pacific Rim to 3D irresistible. The studio can add a surcharge to every ticket sold for Pacific Rim, whether or not the film calls for it. It’s a business decision rather than an artistic one, and you can’t really blame them for wanting to make more money. That said, it is annoying to see a director’s vision overruled by bottom-line thinking.
Del Toro was hesitant to shoot Pacific Rim in 3D, or even to have it up-converted afterwards. The Mexican filmmaker didn’t think 3D wouldn’t work with the movie because of the film’s large scale. In an interview with Collider.com, del Toro says that he didn’t want to create a forced or false parallax view perspective when it came to the gigantic sea monsters and robots. To date, del Toro has never released a 3D film; Pacific Rim will be his first.
Pacific Rim follows a pair of fighter pilots (Charlie Hunnam and Rinko Kikuchi) who control giant freakin’ robots called Jaegers. These Jaegers are used to battle huge sea monsters that are coming to Earth through a dimensional rift over the Pacific Ocean. Earth’s final chance to survive these vicious attacks rests with these two heroes.
Pacific Rim opens in theaters everywhere on July 12th, 2013…in 3D.