First Men In Black 3 Posters Kick Off A Viral Marketing Campaign

By Josh Tyler | 9 years ago

Men in Black 3 is happening. In fact by now the movie has finished principle photography and is out there somewhere being prepped for its May 25, 2012 release date in 3D. But we haven’t actually seen anything from the movie. That may change soon since they’ve just released these two mysterious posters, as part of starting up the sequel’s marketing campaign:

The first poster definitely looks like Will Smith, made out of MIB text, but the last one doesn’t look so much like Tommy Lee Jones. I wonder if that’s intentional, since word is that Tommy Lee will at some point show up in the movie as a younger version of himself. Maybe this is Tommy Lee Jones at age 20?

Hidden in the text of the posters at the bottom is a link to, a Facebook page which at the moment contains only this message:

I’ve uncovered that there’s these Men in Black suits who monitor and police alien activity on earth. Up until now no one believes me, so I’m on a mission to prove that they’re real and that’s why I started this Facebook page. More soon.

So I guess the whole viral thing will center around some fictional person trying to uncover the MIB conspiracy. If you’re into viral games, monitor that page. If you’re not, just ignore it and we’ll bring you anything cool that comes out of it, like those posters.

Leave A Comment With: