One thing that The Hunger Games—both Suzanne Collins’ hugely popular books and the even more hugely popular movie adaptations—share with the world within the fictional works is a savvy marketing strategy. There’s a fine line between advertising and propaganda, and the Capital of Panem and the leaders of the revolution, as well as the folks at Lionsgate, use it to their advantage. After all, the revolution must be marketed. The latest film, The Hunger Games: Mockingjay—Part 1, is still a few months off, but the advertising push never really comes to a full stop, and now there is a collection of posters of the rebel faction for you to check out.
Mockingjay, the third book in Collin’s trilogy—which will be split up into two movies—broadens the world of The Hunger Games a few degrees. Prior to this, the action is primarily concerned with Katniss Everdeen (Jennifer Lawrence), her complicated love life, the 12 districts, and the Capital. This book properly introduces us to District 13, which most of the citizens of the dystopian world of Panem thought was destroyed.
This is the heart of the rebellion, and President Alma Coin (Julianne Moore), along with Plutarch Heavensbee (Philip Seymour Hoffman), makes full use of propaganda to further the uprising. We’ve already seen the Mockingjay symbol pop up, but one strategy they employ here is filming their soldiers in action and showing off the footage to the citizens of the other districts. However, just like the Capital, their version of the truth is equally skewed, just in a different direction. They’re not above manipulation or sacrificing people as pawns for PR purposes. And these posters, which appeared at Wired, show off some of these warriors.
You’ve met Gale (Liam Hemsworth), who is a key part of a love triangle, along with Katniss and Peeta (Josh Hutcherson). But there are also going to be a lot of new faces this time around, as well.
Like Natalie Dormer’s Cressida. She’s a director who takes a camera crew into combat to follow the “Star Squad” and capture their exploits in battle. And she admittedly looks pretty rad with a shaved head.
Her crew is made up of Castor (Wes Chatham) and Pollux (Eldon Henson), a pair of brothers who followed Cressida to District 13 when she fled from the Capital.
Evan Ross plays Messalla, Cressida’s assistant, another Capital ex-pat, who helps film the so-called “propos,” or propaganda videos that help win over public support for their cause.
Boggs (Mahershala Ali) is a tough soldier and Coin’s right hand man, though he proves to be much more honest and earnest than any of the politicians, and comes to be an ally and friend to Katniss.
After Catching Fire was the highest grossing film of 2013, Mockingjay—Part 1 has some rather sizeable shoes to fill when it opens November 21. And while it may not perform quite that well (Mockingjay is by far the weak link in the franchise), have no worries, this is still going to make a butt ton of cash. The studio will be just fine, especially considering that Mockingjay—Part 2 opens a year later, on November 20, 2015.