With pretty much every game release these days offering up batches of downloadable bonus content, companies are continually trying to find new ways to get you to purchase it. The primary approach is to package the goodies in new copies of the game, thus enticing you to pick it up right away, rather than waiting to buy a used copy. And even though its still a crass fishing expedition for more of your pocket money, I have to at least admire that this latest strategy at least only requires to you buy a book. Specifically the tie-in novel Halo: Silentium, which will include codes for extra game content.
Penned by genre staple Greg Bear, Silentium will include codes for the extra content in both the paperback and e-book versions, which is nice. Fans will also be able to get access to additional content via “encrypted communications” on halowaypoint.com. As far as promotional strategies go, providing extra goodies just for buying a book about the universe you theoretically already love as a fan is a pretty good way to go.
It’s also good to see that Bear’s penning the book. Tie-in books are often a hit-or-miss affair, but hiring a proven talent to pen the tale lends a level of credibility to the project that might otherwise be lacking. Hell, throw in a coupon for a pizza and I might buy the damn thing, and I don’t care a whit about Halo.
Halo: Silentium will release on March 19th. You can check out the official synopsis for the book below, via Tor.
In Halo: Cryptum, Greg Bear began a three-book arc set in the era of the Forerunners, the ancient and enigmatic creators and builders of the Halos, which continued in Halo: Primordium. Now, in the last years of the Forerunner empire, chaos rules. The Flood—a horrifying shape-changing parasite—has arrived in force, aided by unexpected allies. Internal strife within the ecumene has desperately weakened Forerunner defenses.
Only the Ur-Didact and the Librarian—husband and wife pushed into desperate conflict—hold the keys to salvation. Facing the consequences of a mythic tragedy, one of them must now commit the greatest atrocity of all time—to prevent an unmatched evil from dominating the entire universe.
Tor Books has proudly partnered with Microsoft and 343 Industries to publish every book set in this iconic universe. Along with the books of the Forerunner Saga, Tor also publishes another all-new Halo trilogy penned by New York Times bestselling author Karen Traviss that explores the Halo Universe in the wake of the final events of Halo 3. Traviss’s first novel, Halo: Glasslands, came out in 2011, with Halo: The Thursday War due out in October 2012.