Duck Dynasty, the reality show that became a cultural phenomenon, has spawned a new spinoff. Jase and Jep Robertson, the sons of Phil Robertson, will lead the new show, which will feature them on a Goonies-like treasure hunt. The show, titled Duck Family Treasure, will air on the Fox Nation streaming service this June.
According to a report by Deadline, the reality show will follow Jase and Jep as they hunt for buried treasures, rare artifacts, and hidden gems. They will be accompanied by their Uncle Si and historian Murry Crowe. Like the original Duck Dynasty, other members of the Robertson family will be featured prominently, including wives Missy and Jessica Robertson. The show will also feature the “people, places, and lessons they encounter along the way,” according to a press release.
The series will run for 10 episodes. The new spinoff is produced by Warm Springs Productions. Jase Robertson, Korie Robertson (wife of Willie Robertson and a prominent Duck Dynasty cast member) and Zach Dasher will executive produce. It is only the latest spinoff from the Duck Dynasty empire. Among past spinoffs featuring Robertson family members are Jep & Jessica: Growing the Dynasty, Going Si-Ral (featuring Uncle Si), and In the Woods With Phil. Robertson family members have appeared on numerous other television programs, including Sadie Robertson, daughter of Willie Robertson, who appeared on Dancing With The Stars and several films. The show has also spawned several podcasts.
Uncle Si, who became a fan favorite while on the original show, is the likely key to bringing back Duck Dynasty fans for the new incarnation. Famous for his rambunctious nature and ever-present cup of iced tea, Si often played the good-natured foil on the show, seeking to have fun while his family tried to get work done. He even spawned his own niche of merchandising, including Funko Pops, bobbleheads, Halloween costumes, stuffed plush, and even a “Chia Uncle Si” with a beard that grows from chia seeds.
The show ran on A&E for 131 episodes over 11 seasons from 2012 to 2017 (multiple seasons aired each year). The series followed the Robertson family, led by brothers Phil and Si, who ran their company Duck Commander in West Monroe, Louisiana, which made duck calls and other hunting supplies. Along with their sons Alan, Jase, Willie, and Jep, and sporting ZZ Top-like beards and a Southern disposition, the Robertsons balanced work life with their commitment to their wives and kids, who were often featured on the show. Duck Dynasty was a landmark hit for A&E: the fourth-season premiere was the most-watched nonfiction cable series in history, drawing in 11.8 million viewers. The show has continued to dominate ratings in reruns on both the Outdoor Channel and Fox Nation.
In a press statement, Fox Nation president Jason Klarnan spoke about the appeal of a Duck Dynasty spinoff on the platform. “Since adding the coveted Duck Dynasty series to our platform in 2020, the response from our subscribers proved they were in the market for more. We’re proud to offer this original one-of-a-kind show in addition to our already extensive library of lifestyle and entertainment content.”
The Fox Nation streaming service of Fox News Channel launched in 2018 and has built a strong following with reruns of shows like Cops and Duck Dynasty. It recently branched out into more original programming, mostly historical documentaries. Duck Family Treasure will mark one of its first original reality shows that isn’t law enforcement-based.