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The Hunger Games: Mockingjay-Part 1 Deliver Bleak District 13 Character Posters

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The Hunger Games MockingjayWhen The Hunger Games: Mockingjay—Part 1 hits theaters on November 21, fans of the highly profitable, much loved series will get their first real look at a new setting, District 13. We saw a bit of it at the very end of Catching Fire, but this time out we’ll get a good and proper look at the place. As we move towards fall, the viral marketing campaign for the movie (is it really necessary to pump up a movie like this, one that everyone is already going to see?) is kicking in, and Lionsgate and Summit are back with a group of new character posters from Katniss’ new digs.

In Suzanne Collins’ novels, District 13 is a part of the dystopian world of Panem. It was presumed destroyed as a result of the uprising that led to the creation of The Hunger Games—the winner take all, teens fighting to the death tournament that passes for entertainment in this particular iteration of the future. That didn’t happen, and they’ve been existing in relative secret ever since. When Katniss Everdeen (Jennifer Lawrence) is rescued from the arena, this is where she and some of her fellows hide out. This place, and the people who dwell there, play a big part in the action of the final chapter of the saga—final two chapters in movie form. It serves as a staging ground for the rebellion against the Capital and President Snow (Donald Sutherland).

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The Hunger Game: Mockingjay-Part 1 Teaser Trailer Shows Up Ready To Fight

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After appearing at San Diego Comic-Con over the weekend—and on select Samsung devices—your first look at The Hunger Games: Mockingjay—Part1, which is a mouthful to both say and type, has finally found its way online, and if we’re talking teasers, this is a solid offering. This may not be the most perfect look, but it does what it is supposed to do, give you a taste of what’s going on and get you ready to see even more. And more importantly, it makes you wonder about the mental and physical state of heroine Katniss Everdeen (Jennifer Lawrence).

Though this video is barely a minute long—less if you take the Lionsgate logo into account—there is a good deal going on here. Starting off, the late Philip Seymour Hoffman’s Plutarch Heavensbee and District 13’s President Alma Coin (Julianne Moore) discuss Katniss’ fragile condition. Those of you who saw Catching Fire or read the books know that she was going through something very similar to PTSD after the first Hunger Games, a situation that was only exasperated by another turn in the arena. This isn’t a concern because they have any actual interest in her wellbeing, but because they intend to use her as a symbol of the burgeoning rebellion, and if she breaks down in public, that’s bad for their brand. They don’t give a shit about her.

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The Hunger Games: Mockingjay-Part 1 Drops Living Portraits And A Comic-Con Poster

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If past performance is any indication, The Hunger Games: Mockingjay—Part 1, the first half of the last chapter of The Hunger Games trilogy, is going to be one of the biggest movies of 2014. After The Hunger Games: Catching Fire was the highest grossing movie of 2013, this is going to be huge, box office wise. But that doesn’t mean that Summit and Lionsgate is going to sit back and just let people come to them, no, they’ve been pumping up the November 21 release already. With San Diego Comic-Con in full swing, they’re all over that, too, despite the fact that they don’t have a panel planned. They’ve unveiled two new motion posters, a Comic-Con exclusive one-sheet, and the Capital has even deployed Peacekeepers to maintain and enforce order at the massive gathering of all things geek.

The first motion poster—which is apparently a marketing trend that studio executives think people actually like, because they’ve been all over the place this summer—shows Josh Hutcherson’s Peeta Melark, decked out in full Capital garb, spinning around as triumphant music plays. Fans will remember that at the end of Catching Fire, while Katniss Everdeen (Jennifer Lawrence) and some of the other Hunger Games competitors escaped to the previously-thought-destroyed District 13, Peeta was still in the clutches of the evil President Snow (Donald Sutherland). As you can clearly see, he is now being used as a propaganda tool.

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The Hunger Games: Mockingjay Has An Important Message And A New Portrait

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If you saw The Hunger Games: Catching Fire, you already know that heroine Katniss Everdeen (Jennifer Lawrence) is still alive and kicking in the supposedly destroyed District 13. However, if you’re a resident of the dystopian nation of Panem, where Suzanne Collins’ best-selling young adult trilogy, and the movie based on those books, is set, you might not be privy to this information. Lucky for those folks, this new viral video from the upcoming Hunger Games: Mockingjay—Part 1 is here to set the record straight.

If you’ve been following along with the action-packed saga, you know that Panem’s ruling despot, the tyrannical and terrifying President Snow (Donald Sutherland) has a lot to worry about. Ever since Katniss and her partner in crime Peeta Melark (Josh Hutcherson) both managed to survive the kids-killing-kids spectacle of the Hunger Games, unrest and dissent has been bubbling all across the land. She has become a symbol of the rebellion, and at the end of Catching Fire most of the citizens aren’t sure if she’s alive or dead.

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The Hunger Games’ President Snow Has A Message For You, Er, Panem

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You know how you can tell the world we live in is really different from the nation of Panem in The Hunger Games? It isn’t the segregation, the class wars, or the annual battles to the death. It’s the presidential addresses, of course. Instead of watching President Obama stand behind a podium, or sit behind a desk in the Oval Office, the people of The Hunger Games get to see President Coriolanus Snow (Donald Sutherland) completely decked out in a fabu white suit, sitting on a modest white throne set inside a completely white room. And before anyone can say “white” two more times, Snow has placidly laid to rest all of our war-mongering thoughts and urges.

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The Hunger Games Celebrates District Heroes To Stir A Patriotic Fire

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The Hunger GamesOver the past few years, The Hunger Games has shown a particular aptitude with using viral, or unusual, marketing to hype their films, often providing a glimpse into the wider dystopian world of Panem in the process. We’ve seen them dig into the over-the-top fashion of the Capital, and now, ahead of the release of The Hunger Games: Mockingjay Part 1 this fall, they’ve released a bunch of character posters for citizens from the various districts, not people from the books or films, but purportedly average citizens.

Unveiled by the new website theCapital.pn, these are part of the “District Heroes Collection.” This is framed as an attempt by the powers that be, especially President Snow (Donald Sutherland), to rally the patriotic spirit of the oppressed masses and stem the growing tide of rebellion in the districts. It’s a classic, “hey, your life if totally shitty, but what the hell, take pride in the shittiness and ignore the real problem” style tactic governments are so fond of.