RoboCop TV Spot And International Poster

international posterBelieve it or not, the new RoboCop remake opens in theaters in about three weeks. We can finally see whether director José Padilha’s new take on the RoboCop story is worth watching, or if it will join a long list of mediocre remakes such as Straw Dogs and Total Recall. While it’s doubtful that the new version of RoboCop will be better than Paul Verhoeven’s 1987 original, we can only hope the film will give us a a fresh take on the source material. From everything we’ve seen, in terms of promotional material, it’s doubtful. Now Sony has released a new TV spot and international poster into the mix.


RoboCop Marketing Gets Clever With Faux CES Keynote Speech

The annual Consumer Electronics Show (CES) is always one of the most mind-blowing events of the year, where tech companies unleash everything but the kitchen sink on electronics-minded consumers. (Well, if that kitchen sink happens to connect to WiFi signals, there’s definitely a place for it.) This year’s coolest innovations include gigantic curved TVs, smart watches, 3D printers, and…robotic law enforcement? Well, not exactly, but this is a pretty crafty example of how timely the RoboCop marketing campaign has gotten. I mean, this CES technically won’t happen for another 13 years, but we’re somehow able to put our peepers on it here in 2014.


RoboCop’s New Banner Poster And TV Spots Feature The Remake’s Heavy Action

robocop-banner-poster-2014“Meet The Future of Law Enforcement.” In about a month, we’re going to find out whether or not the new RoboCop remake will be worth watching. The film was originally going to come out last August, but Sony pushed its release date to February when Neill Blomkamp’s Elysium moved into its spot. Considering how empty this movie season is, perhaps RoboCop will be the silver lining in a long and cold winter. Sony has released a new banner poster that features RoboCop on a motorcycle, as well as a new TV spot for American audiences and two for the Taiwanese. Let’s take a look at the banner poster first.

The poster looks more like a cartoon than a major motion picture. While RoboCop is in high pursuit of someone/something, it looks somewhat comical compared to the action-packed tone the remake is going for. The poster is also similar to a banner poster Sony released for international markets. But again, this one looks more cartoonish.


RoboCop Battles Drones In The Latest Image

robocopIn roughly a month, we’ll find out if the new RoboCop will be a remake worth watching, like John Carpenter’s The Thing or David Cronenberg’s The Fly, or if it will be part of the countless remakes that are soulless, humorless, and dull, like Total Recall, the new Straw Dogs, and the recent The Thing. Director José Padilha has a few good movies under his belt, like Elite Squad and the sequel Elite Squad: The Enemy Within, but everything we’ve been seeing from RoboCop makes it look like the cheap knock off of Paul Verhoeven’s original.

Today, Sony released a new image that features RoboCop facing off against a number of robotic prototypes as part of Rick Mattox (Jackie Earle Haley) – who is a military tactician responsible for training the cyborg law enforcement agent – training exercise. We’ve seen bits and pieces of this scene in almost every trailer thus far, and it certainly looks like RoboCop will square off against other robotic drones, as well as with ED-209. These new prototype robots also look like all of Tony Stark’s prototypes at the end of Iron Man 3. That was one scene missing from the original RoboCop, a training exercise where RoboCop destroys a bunch of expensive toys.


RoboCop Images Feature The Cyborg’s More Human Side

RoboCopIn two months, the RoboCop reboot will hit theaters in the United States. While Paul Verhoeven’s 1987 original is considered a science fiction classic, the new film from Brazilian director José Padilha will take an updated approach to the source material. The RoboCop remake will open up the character to a new generation of moviegoers, but it still might alienate fans of the original who feel the 1987 version is a near-perfect film. We’ll see whether or not RoboCop will be worth watching this February, but for now we have new images from the film that suggest it might be.

Sony has released six new images from RoboCop, along with a keen banner image for international audiences. The remake appears to be taking a new approach than Verhoeven’s original film. Padilha’s remake looks like it will focus more on the people RoboCop/Alex Murphy’s transformation affects, namely his family and the scientist who built him. The images below show off many of the film’s supporting characters, including Rick Mattox (Jackie Earle Haley), a military tactician; Dr. Dennett Norton (Gary Oldman), the scientist who creates RoboCop; Raymond Sellars (Michael Keaton), the CEO of OmniCorp; and Clara Murphy (Abbie Cornish), Alex’s wife.


RoboCop Doesn’t Want You Drinking And Driving, So Don’t Do It

There are a lot of people out there who break the law without considering themselves “lawbreakers.” And while sometimes it means parking illegally or pirating a movie to make a sweet YouTube video montage, drunk drivers are among the most indignant when it comes to upholding the law. I’d be the baldest-faced of liars if I claimed to be innocent of that crime, but you’d never catch me doing it with RoboCop patrolling the streets, as he is in the above PSA. Honestly, you wouldn’t catch me coming out of my bedroom if RoboCop was real. Someone bring me this month’s supply of cheese and pork while the sun still rests atop the horizon!