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Pacific Rim Viral Posters Warn About The Hazards Of Living With Giant Robots

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Pacific Rim Crush Hazard Poster

In a world infested with giant monsters, you’d think that the most dangerous part of day-to-day life would be, you know, monster related. As it turns out, when you create giant robots to battle these creatures, you risk creating an entirely new set of hazards. Another pair of viral posters—framed as a series of warning signs—from Guillermo del Toro’s upcoming science fiction adventure Pacific Rim warn about two of these potential risks.

The first danger is the most obvious. When you have a bunch of enormous robots, called Jaegers, stomping around fighting beasts from another dimension, there is a serious chance that someone is going to get stepped on. Or, as the poster says, there’s an “Extreme Crush Hazard.” Should I find myself in this scenario, you better believe I’ll exercise the necessary caution and obey any and all appropriate signals. This begs the question, are there Jaeger Crossing signs? Maybe they have a flashing little robot that turns red when you could get trampled.

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Pacific Rim Viral Picture Warns You That Kaiju Are On The Loose

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Pacific Rim Warning Sign

The giant monsters in Guillermo del Toro’s upcoming sci-fi flick Pacific Rim, called Kaiju, are bad news. You can tell because these warning signs had to be made in order to, well, warn you about impending Kaiju attacks. Considering the ferocity of the image on the sign, and the size of that beak/claw thing, by the time you see the sign, you may be out of luck.

This image is the latest in the viral marketing onslaught for Pacific Rim, and if you need such a thing, it comes with this translation: “KAIJU WARNING: Seismic activity around The Breach. Prepare for battle.” In the film, the Kaiju come from deep beneath the ocean, through a portal between our dimension and one apparently full of massive, rampaging creatures.

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Legendary Pictures CEO Talks Godzilla And Pacific Rim

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Pacific RimPacific Rim and Godzilla could be two of the biggest releases of 2013 and 2014, respectively. In fact, if Pacific Rim director Guillermo del Toro had his druthers, the sea monsters and giant robots of his movie might cross paths with the big green Japanese lizard himself in a crossover movie. As it stands, both movies only share the same movie studio (Warner Bros.) and production company (Legendary Pictures).

In an interview with Collider, Legendary Pictures CEO Thomas Tull talks about the two monster movies, and how Godzilla’s production is changing a movie’s relationship with its fans, while feeding into their enthusiasm. Here’s Tull:

We want to make sure that we’re connecting with our fan base. We want to make sure that you’re appropriately surprised and have something to look forward to when you go to see the movie… We want to connect, and in a world of social media and the outlets we have, we want to come up with all kinds of ways to have fans share the excitement and the experience as it builds towards launch.

With the recent bombardment of leaked location images and videos from Godzilla, some of which were provided by the film’s director, Gareth Edwards, it’s good to see that the Legendary people aren’t afraid to give fans a peek at their latest film before it stomps into theaters next year.

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Pacific Rim Viral Poster Restricts Your Access

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Pacific Rim Jaeger Repair

Some of the most entertaining promotional material for Guillermo del Toro’s upcoming monsters-versus-mechs adventure Pacific Rim has been the viral offerings. After all, these are the people who released a picture of a massive turd as a part of their marketing; they’re obviously having a lot of fun with this one. The latest poster falls into this fun category, though it is certainly less fecal-centric. It’s also a nice little piece of the world building done for the film.

When massive beasts called Kaiju emerge from the ocean and start wreaking havoc, the human race counters by creating giant warriors of their own, in the form of skyscraper-tall combat mechs called Jaegers. That large-scale battle for survival forms the basis for the plot of Pacific Rim.

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Guillermo Del Toro Would Love A Pacific Rim/Godzilla Crossover Movie

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Pacific Rim rocket punchBetween Guillermo del Toro’s Pacific Rim and the impending Godzilla reboot, it’s a promising time for giant freakin’ monsters. But while the two movies won’t even share the same year of release, at least one person is already dreaming of ways to connect them. And by connect them I mean “a Pacific Rim mech punching Godzilla in the throat.”

To be fair, a Pacific Rim/Godzilla crossover movie is likely just a fanboy pipe dream, but you never know. Legendary Pictures is helping produce both, so maybe they’ll decide it’s time for the giant monster equivalent of The Avengers. But if it is just a fanboy pipe dream, Pacific Rim director Guillermo del Toro is one of those fanboys. At WonderCon last week, Collider caught up with del Toro and asked him about Pacific Rim 2, and the chances of that hypothetical Godzilla crossover actually happening.

So far with the sequel, what we’re writing, what we’re creating, is very different, so there are no plans. Hypothetically, I would love the fuck out of it. I would love to see a jaeger and Godzilla duke it out. That would be too much for the human brain. But I don’t think there are plans on that. I don’t even know what direction they’re taking Godzilla in. I know somewhat that it’s grounded differently. Pacific Rim, my aspiration was, the color, the saturation of color, was almost an acid-drip version of the Heavy Metal coloring that I loved when Richard Corben was working there, when [Jean-Claude] Forest was working there. Super bright, super saturated, the crazy color and aesthetic. And Godzilla is more realistic, somewhat. That’s my thinking. That’s what I’ve heard. I don’t even know which way they’re going.

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Pacific Rim Art From Prequel Graphic Novel And Trading Cards

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Pacific Rim Comic Cover

The July 12th release date for Guillermo del Toro’s monsters-versus-mechs epic Pacific Rim can’t come soon enough for most of us. Just the thought of watching massive droids and skyscraper-tall creatures duke it out is enough to make sci-fi fans gurgle like Homer Simpson looking at a donut.

WonderCon has been going on, and Warner Bros. and Legendary Pictures took the opportunity to release the cover art for the Pacific Rim prequel graphic novel, as well as images of trading cards for the Jaegers, the aforementioned giant mechs.