Is it just me, or does the advertising campaign for Marvel’s Guardians of the Galaxy seem like its main goals are “presenting the titular team in as individualized ways as possible” and “totally hiding Karen Gillan’s Nebula and Lee Pace’s Ronan the Accuser.” Those tactics were definitely on display in the film’s new international trailer, which has its fair share of eye-popping new footage and an all-around lack of classic rock songs. They just keep getting better and better, and I don’t see myself getting tired of them any time soon. Will August 1 never arrive?
Guardians of the Galaxy has mostly centered its promos around a balance of sarcastic humor and CGI-filled action, but this clip takes almost a full minute before we get a line that even resembles snark, and the story’s dramatic tone is pushed to the forefront. Peter Quill’s childhood involved getting put into a spaceship and leaving Earth, a fate that doesn’t often befall today’s youth, and he grows up to become a renegade galactic hero/thief called Star-Lord, whose destiny involves teaming up with two anthropomorphic thugs, a murderer, and a maniac. Together, they must try to save the universe from a most deadly threat named Ronan the Accuser (Lee Pace), who is pretty pissed that Quill stole a powerful orb. Karen Gillan plays Ronan’s smooth-headed henchwoman, and Quill is joined by Drax the Destroyer (Dave Bautista), Gamora (Zoe Saldana), Groot (Vin Diesel), and Rocket Raccoon (Bradley Cooper). Fortunately, everyone but Gillan seems to get at least one extra second or so of screentime in this trailer.