I’m not much of a gamer. In fact, the last game I seriously played—aside from one specific Ms. Pacman machine at a local quickie mart—was The Legend of Zelda on the original Nintendo Entertainment System. Once controllers had three or more buttons, they exceeded the limits of my hand-eye coordination. Even games that appear tailor made for me hold little interest. That said, I definitely spent multiple hours today playing the video game Hollywood Hellfire, a tie-in for the upcoming apocalyptic horror comedy This Is the End.
The plot of This Is the End centers around a group of celebrities including Seth Rogen, Jay Baruchel, Craig Robinson, Michael Cera, Jonah Hill, Paul Rudd, and more. In the midst of a sweet rager at James Franco’s crib, the world ends, and everything goes pretty much to hell. From the look of the red-band trailer, it could be the Rapture, it could be aliens, it could be both. Whatever the cause, it turns Emma Watson into an axe-wielding looter.
Hollywood Hellfire presents a similar scenario. After choosing whether to play as Rogen — who wrote and directed the film with his frequent partner in crime Evan Goldberg — or Baruchel, you pilot your actor through the chaotic streets of Los Angeles. Fire erupts out of the ground, the earth breaks apart, and the disembodied heads of Danny McBride, Franco, and more spew flames at you as you bounce around, munching on burgers and magic mushrooms.